[Podcast] B2B Branding: The Unsexy Truth with Martin Zarian
In this episode with Martin Zarian of Factory39, we unpack the uncomfortable realities of branding inside complex organisations.
In this episode with Martin Zarian of Factory39, we unpack the uncomfortable realities of branding inside complex organisations.
We’re joined by Nikkia Adolphe, Chief Innovation Officer at BrandSavor, to unpack the role PR plays in turning brand strategy into something people actually see, trust, and believe.
From brand positioning models to strategic narratives, purpose-driven branding, and the future of strategy, find ideas to help you grow your brand.
James Greenfield, CEO and Founder of Koto, shares the inside story — from simplifying a sprawling brand architecture to modernising the iconic “smile.”
In this episode, global branding expert Laura Ries joins Matt and Jacob to unpack her provocative new book Strategic Enemy: How to Build a Brand Position by Fighting Someone Else.
We’re joined by Mordy Oberstein, a leading voice in SEO and Head of SEO Branding at Wix, to break down what these changes mean for brand builders, marketers, and strategists alike.
If you’re a creative shifting into strategy, leading workshops, or simply trying to manage client relationships without losing your mind, this one’s for you.
Whether you’re a strategist, creative, or entrepreneur, learn big notion about branding and your brand’s role in shaping culture, not just selling into it.
Discover the fascinating stories and hidden meanings behind the 10 best social media logos of today. Explore the evolution and symbolism of each iconic design.
Marketing legend Mark Ritson drops the fluff and brings the fire. We break down marketing myths, brand strategy, performance vs. brand, AI hype, and more.
The ultimate list of the best brand strategy resources including the top courses, books, podcasts, communities, frameworks, models and more.
From brand positioning models to strategic narratives, purpose-driven branding, and the future of strategy, find ideas to help you grow your brand.